Identity resolution links fragmented customer records into single profiles. Learn how it works, what good match rates look like, and why identity matters for attribution.

AI agents skip products with bad data. Here's how to fix your feeds, GTINs, and inventory sync so agents can actually find what you sell.

Retail Media’s Shift From Revenue to Real Advantage

12 statistics shaping agentic commerce in 2026. Market projections, adoption rates, and the infrastructure gap retailers need to close.

2025 was the year agentic commerce protocols launched. We break down what worked, what didn't, and which retailers captured early advantage.

Instacart, Walmart, and Michael Kors show how different agentic commerce models shape customer data and measurement strategy.