In today's regulatory landscape, enforcing consent is imperative, especially in the era of CCPA and GDPR. With MetaRouter, you can seamlessly integrate user consent preferences into your server-side data stream, making it straightforward to enforce opt-outs while ensuring that user preferences are consistently respected.
1. User Opts Out of Tracking
A user visits your site and decides to opt out of tracking.
2. MetaRouter Captures these Preferences
MetaRouter pulls consent preferences, located within a cookie, into our cookie.
3. Purging Vendor IDs
MetaRouter purges Vendor IDs from the opted-out categories. This reinforces user data privacy.
4. Consent Integration
MetaRouter imports the updated consent preferences into the platform, ensuring compliance across your infrastructure.
5. Enforcement in Action
Our platform uses these preferences to prevent customer data flow to vendors in the opted-out categories. Consent is upheld.
Supercharge your analytics with a private, cross-domain identifier.
A critical component to your disaster mitigation strategy.
Enterprise-grade platform hosting, on your cloud our ours.
Completely own and control your customer data collection.
Enhanced insights, targeted marketing and personalization.
Unlock Efficiency, Control, Scalability, and Data Accuracy.