Customer Context Infrastructure is here. Real-time personalization, finally within reach.

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Infrastructure

Customer Context Infrastructure

Platform

Capture behavior, resolve identity, enforce consent

Activation

Deliver clean, trusted signal to your ad platforms, retail media networks, and marketing tools in real time.

Inference

Predict conversion, detect fraud, and real-time optimization for commercial outcomes.

Integrations
Platform

Behavior

First-Party Data Collection
Server-side Tag Management
Flexible Platform Hosting

Identity

Sync InjectorTM
Cross-Domain Identity

Consent

Schema Enforcement
Consent Enforcement
Transform, Map & Filter Data
Data Replay
Solutions

By Role

For Marketers

Boost Your Marketing ROI with MetaRouter CDI

For Developers

Collect, Manage and Use Customer Data with Confidence

For Privacy & Compliance

Full Governance Over Your Customer Data

By Vertical

For Retail

Accelerate Transformation and Innovation

For CPG

Compliance and data alignment for multi-brand organizations

For Media

Improve Data Collection with Total Control and Compliance

By Use Case

For Retail Media Networks
For Data Governance
For Page Performance
CDP Enhancement
Consent Enforcement
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Featured Blog Post

What is customer context in advertising?
What is customer context in advertising?
What is customer context in advertising?
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Retail and Commerce Media Networks

What is customer context in advertising?

What customer context means in retail media: a live sequence of events with identity and consent attached, scored before the session ends.
August 5, 2026
•
5 min read

Latest blog posts

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Privacy & Compliance

Are You Ready For CCPA?

According to an International Association of Privacy Professionals (IAPP) survey, only 26% of organizations were “fully prepared” for CCPA.
Privacy & Compliance

Are you ready for LGPD?

This data protection law contains detailed rules regarding the collection, use, processing, and storage of personal data.
Page Performance

Advertising Without Third-Party Cookies

It seems like the life of the third-party cookie has finally reached its end.
Security code for data storage
Data Governance

GCP vs AWS vs Azure: What's the Difference?

How do the security practices of the three largest cloud vendors—Amazon Web Services, Google Cloud Platform, and Microsoft Azure—stack up?
Tablet Using Digital Marketing Tools Surrounded by Plants
Page Performance

A Digital Marketing Playbook for E-commerce

E-commerce has been growing rapidly. As it stands in 2023, the number of digital buyers is at 2.64 billion and growing.
Page Performance

9 Tools for Better Marketing and Advertising

If you do not see the results that you'd like, it might be time to look at the tools you're using.
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Customer Context Infrastructure for the agentic era. The layer that runs before anything else, inside your own cloud.

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Talk to Sales
Infrastructure
PlatformActivationInferenceIntegrations
Platform
First-Party Data CollectionServer-side Tag ManagementFlexible Platform HostingSync InjectorTMCross-Domain IdentitySchema EnforcementConsent EnforcementTransform, Map & Filter DataData Replay
Solutions
For MarketersFor RetailFor Developers For CPGFor Privacy & ComplianceFor Media
Company
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