MetaRouter is excited to announce a set of new server-to-server data integrations & identity syncs with the Adobe Experience and Personalization Cloud suites, including the AAM UUID for Adobe Audience Manager and EverestTech for Adobe DSP. Full integrations for Adobe Analytics and Adobe Target are to follow.
The Adobe Experience Cloud and Adobe Personalization Cloud suites help organizations create highly personalized experiences for every customer. These suites provide in-depth data insights through analytics, content generation built for one-to-one experiences, delivering those experiences via any channel, and much more.
With MetaRouter's innovative third-party ID sync & server-side integration capabilities, Adobe users can now power their suites with more data, significantly less tag "bloat," and streamlined data management. Unlike other server-side integration tools, MetaRouter extends the value of S2S integrations to both known and anonymous user tracking. In addition, third-party IDs like those Adobe provides can now be sent to any tool including Customer Data Platforms and data warehouses, enhancing your data stack's extensibility.
MetaRouter provides a new pathway to integrating with Adobe that delivers significant value to IT, Compliance, Marketing and other stakeholders. To learn more about MetaRouter, our Adobe integrations, or to see them in action, contact us to set up a demo.
Our team is proud to be participating in the Adobe Summit in Las Vegas on March 21-23. We would love to see you there! Click here to schedule a time for an in person meeting with one of our solutions consultants.
We’ll see you at Adobe Summit 23’!