Customer Context Infrastructure is here. Real-time personalization, finally within reach.

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Infrastructure

Customer Context Infrastructure

Platform

Capture behavior, resolve identity, enforce consent

Activation

Deliver clean, trusted signal to your ad platforms, retail media networks, and marketing tools in real time.

Inference

Predict conversion, detect fraud, and real-time optimization for commercial outcomes.

Integrations
Platform

Behavior

First-Party Data Collection
Server-side Tag Management
Flexible Platform Hosting

Identity

Sync InjectorTM
Cross-Domain Identity

Consent

Schema Enforcement
Consent Enforcement
Transform, Map & Filter Data
Data Replay
Solutions

By Role

For Marketers

Boost Your Marketing ROI with MetaRouter CDI

For Developers

Collect, Manage and Use Customer Data with Confidence

For Privacy & Compliance

Full Governance Over Your Customer Data

By Vertical

For Retail

Accelerate Transformation and Innovation

For CPG

Compliance and data alignment for multi-brand organizations

For Media

Improve Data Collection with Total Control and Compliance

By Use Case

For Retail Media Networks
For Data Governance
For Page Performance
CDP Enhancement
Consent Enforcement
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Featured Blog Post

MetaRouter: Customer Context Infrastructure
Introducing Customer Context Infrastructure
Customer Context Infrastructure: Real-Time Personalization
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Media Features

Introducing Customer Context Infrastructure

Real-time personalization has been locked inside big tech for twenty years. Customer Context Infrastructure finally opens it up.
June 25, 2026
•
5 min read

Latest blog posts

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PA System
Privacy & Compliance

The Impact of Data Privacy Regulations on Martech

Marketing and advertising technologies rely heavily on personal data collection and processing.
Product

MetaRouter + Mixpanel

MetaRouter fits perfectly into a customer data strategy because it empowers the use of tools like Mixpanel.
Privacy & Compliance

The Impact of Data Regulations on Adtech

With increasing data and increasing concerns about privacy and security, we're diving into the impact of data regulations on adtech.
Data control circuit board
Privacy & Compliance

The Best Way to Protect Customer Data - Part 1

The only way to be sure is to take responsibility for compliance is to manage customer data from ingestion.
Wires connecting
Privacy & Compliance

The Best Way to Protect Customer Data Part 2

Spoiler alert: the single best way to protect customer data is by integrating data server-side—processing it server to server.
Privacy & Compliance

The Ethics of Collecting Consumer Data

Catchy article titles like “28 Ways Your Privacy is Invaded Every Day” raise serious questions about the ethics of collecting consumer data.
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Customer Context Infrastructure for the agentic era. The layer that runs before anything else, inside your own cloud.

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Infrastructure
PlatformActivationInferenceIntegrations
Platform
First-Party Data CollectionServer-side Tag ManagementFlexible Platform HostingSync InjectorTMCross-Domain IdentitySchema EnforcementConsent EnforcementTransform, Map & Filter DataData Replay
Solutions
For MarketersFor RetailFor Developers For CPGFor Privacy & ComplianceFor Media
Company
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