For every three third-party integrations, improve your page load time by as many as 700ms.
40% of consumers will abandon a page that takes more than three seconds to load. Don’t give them a reason to leave.
Faster load times help you rank higher on Google organic and paid search, leading to more clicks and revenue.
Improving website performance starts with website architecture. Your website should be built on a server-side platform that gives you access to all features, functionality and data from your third party tools without compromising page speed or accurate tracking.
To improve user experience, it's important to increase page load speeds and decrease bounce rates. Additionally, increasing conversions is another key factor in improving website performance.
Mobile websites are often too slow, poorly built or difficult for users to navigate through quickly. Yet, more than half of organic traffic comes from mobile devices. If you want to improve website performance on mobile devices, it's important to improve the user experience.
You can improve your mobile website performance by utilizing modern web development tools that allow you to create a more responsive and streamlined design for all devices.
Eliminate wasteful duplication, protect your users from invasive third-party tracking, and ensure consistency across vendors by moving event processing from your users' browsers to the cloud—your cloud or ours.
An average of 35% variability in events collected exists across third-party tools. With MetaRouter, load all data one time, in a first-party context, to reduce variability to 1%.
In the case of one Fortune 50 company, MetaRouter tracked 2,280 more purchase conversions in a 24-hour period than the average number registered by the existing client-side tag.
Data collected first-party in a single ecosystem not only stays in sync no matter what API changes you make, but our replay logic ensures nothing is lost.
Handle all your data routing in a cutting-edge UI.
Without third-party tags or cookies, we rely on our sync injector to assign IDs that are only meaningful within your data ecosystem.
Create audiences based on your specific users—without allowing a third-party to monetize your audience data with a competitor.
Stop depending on ad exchanges for reporting that involves fingerprinting and prefetching. When you own the data, you can own the attribution modeling.
If customers know you’ll handle their consumer data ethically, they’ll feel safe with you despite growing external privacy concerns.