.svg)
Tatari
Tatari is the leading independent convergent TV platform, giving Brands, Agencies, and Publishers direct access to premium TV inventory and closed-loop measurement tied to real business outcomes.
The Tatari platform brings the precision of digital performance to the scale of TV, free of the intermediaries and markups that erode value in traditional TV buying.
MetaRouter
Tatari
Documentation
Get a step-by-step guide on how to setup this integration
Benefits of Using
Tatari
with MetaRouter
- Sends server-side web and conversion events directly to Tatari's Web Events API.
- Supports full-funnel events across browsing, cart, checkout, and order lifecycle actions.
- Batches events for efficient server-to-server delivery.
- Sends hashed email and IP identifiers to support cross-device attribution.
- Maps order and revenue fields required for return-on-ad-spend reporting.
