Google Ads

Manage Google Search, Video and Display campaigns all within the Google Ads platform. Track purchases, signups and conversions from Google Ads and create Customer Match lists for targeting.

Why Google Ads + MetaRouter?

Streamline, standardize and control your customer data before it reaches Google Ads. Reduce the footprint of Google tags on your website and improve SEO performance and your website experience in the process.

Key Features

  • Significantly reduce the footprint of Google's tag ecosystem on your website
  • Up to 30% more data- including conversions- tracked compared to tracking with Google gtag.
  • All customer data events and attributes unlocked for custom event mapping and transformation
  • No effect on website load latency

All the Vendors You Want.
No Impact on Page Performance.

Why choose between vendor functionality and page performance? With MetaRouter, when you add a supported server-side integration, you won't see any negative page speed effect.

As an added bonus, your IT and Engineering teams will appreciate not having to implement yet another third-party tag.