MetaRouter brings a highly reliable, first-party customer data stream to Braze. That means up to 30% more data in Braze, which helps you build better customer journeys, pull deeper insights, and ultimately drive higher ROI from your customer data.
Why choose between vendor functionality and page performance? With MetaRouter, when you add a supported server-side integration, you won't see any negative page speed effect.
As an added bonus, your IT and Engineering teams will appreciate not having to implement yet another third-party tag.