Analytics

Adobe Analytics

Adobe Analytics (AA) is a web and marketing analytics tool focused on in-depth reporting of customer web and marketing journeys.

Adobe Analytics is a digital analytics platform that helps organizations measure user behavior across websites and other digital touchpoints. It ingests event data, attributes performance to channels, and provides customizable reporting and segmentation. Using the Bulk Data Insertion API (BDIA), MetaRouter delivers server-side events to Adobe as compressed CSV batches aligned to your report suite configuration.

MetaRouter
Adobe Analytics
Documentation

Get a step-by-step guide on how to setup this integration

Benefits of Using
Adobe Analytics
with MetaRouter
  • Server-side delivery to BDIA as compressed CSV batch files.
  • Support for key commerce events.

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